Ja Hassan

Leadership Dashboard
A dashboard to streamline change management reporting.
Project Overview
Challenge
In support of a global change management initiative, my organization (made up of 45 international teams) needed to report key product development metrics weekly. Originally managed through shared Excel spreadsheets, the manual process quickly became overwhelming, error prone, and unsustainable as both scale and complexity grew.
Goal
Design a scalable, automated dashboard for leadership to view team metrics, eliminate reporting inefficiencies, and enable data driven decisions across a global transformation program.
Role: Project Owner
Team: Design, Data Science, Data Engineering, Product Management
Tools: Excel, Tableau, SQL, Miro, Confluence, Figma
Background
At first reporting was manageable. A small number of teams and a simple Excel form. But as the pilot grew, so did:
Data complexity: More KPIs, across more domains
Cognitive load: Stakeholders struggled to extract insights from dense reports
Time drain: Manual entry and formatting pulled time away from core work
I validated this pain point by reaching out to peers in other departments and discovered it was a company wide issue affecting multiple organization.
Discovery
I initiated a self driven discovery phase by:
Interviewing other organization leaders handling similar reports
Auditing reporting workflows to map out inefficiencies
Meeting with internal data teams to understand source systems and reporting gaps
Analysis
Reporting requirements weren’t standardized
Leaders needed quick glance visibility, not raw spreadsheets
Leadership wanted the ability to compare trends across time and teams
Solution
A dashboard that would automate and centralize weekly reports and provide visualizations of the transformation program's progress.
Design Priorities:
Clean, accessible visualizations
Drill down capabilities by team or organization
Exportable views for executive presentations
Scalable layout that could grow with added metrics
Delivery
Partnered with data engineers to integrate backend data sources
Designed the user interface and interaction model of the dashboard, focusing on usability for non technical leadership
Aligned the dashboard to reflect common workflows and KPIs across orgs
Worked iteratively, running weekly reviews with leadership and data teams
Impact & Outcomes
After rollout and adoption by my organization:
Leadership reported major time savings and improved clarity in decision making
The dashboard was scaled to 15 additional organizations impacting 6,000+ employees globally
Reduced reporting effort from hours to minutes weekly
Enabled data consistency across pilot teams and central leadership
What started as a solution for one organization became a company wide standard
Reflection
This project taught me that great design isn't just about the interface, it is about reducing friction and enabling momentum at scale.
I learned to bridge design with data, making abstract information actionable
Built trust with cross functional teams through iterative communication and transparency
Demonstrated how design thinking could drive process innovation, not just product design
Power in Numbers
6000
People Impact
9 months
Length
10
Team Size
Project Gallery
